About Ask The Vet Radio
Introducing Ask The Vet Radio, the newest talk-radio show focusing on the booming pet industry.
For our pets, just like our families, medical problems are a part of everyday life, and a trip to the vet for treatment, advice and consultation on our pets is a common occurrence. For most veterinarians, the phone rings constantly with pet owners’ medical, behavior and pet industry related questions, rumors and misunderstandings.
My dog ate a bowl of chocolate candy? Isn’t chocolate deadly to dogs? Is it going to kill her? What do I do?
Do parrots’ feathers fall out regularly? Is it something to be concerned about or is it normal for indoor birds?
Should I feed my cat wet food or dry food? What kind is best for kittens versus adults?
I live near a livestock ranch, what vaccinations do I need for my horse?
If my iguana hasn’t moved or eaten in several days, does that have to do with his diet, or is he sick?
To address these types of questions, the concept for Ask The Vet Radio was developed. Veterinarian Dr. Tracy Dewhirst will talk to listeners, sharing her expertise while exploring the world of pet ownership. This weekly radio show will have a talk-show format with live callers, special g
uests, and industry experts.
This new pet show fills a needed niche by not only focusing on cats, dogs and standard pets, but also tackling questions about reptiles, horses, rodents, and other animals kept as pets. Certainly, dogs and cats will be a main focus, as they are a majority of the pet population, but Dr.Dewhirst will dig further, talking about specific breeds, dietary issues, medications, nutrition and more.
The pet industry is a booming marketplace with untapped potential. The average household has 1.6 pets with dog and cat ownership numbers alone total 163 million. In 2005, pet owners spent an estimated $35.9 billion dollars on their pets.
Ask The Vet Radio fits perfectly in the already successful News-Talk Radio format by being informative, offering advice, taking callers questions and providing answers/solutions, dealing with local concerns, and providing additional information from industry experts and special guests. For the 63% of all households that own a pet, Ask The Vet Radio provides a wonderful avenue to all pet-related listeners.
